Moving Faster by Slowing Down

It is so interesting. A lot of people judge the business by their social following.He got 100k followers—he must have a massive business! Somehow we doubt that small accounts are bigger businesses. I stopped looking at the following and started to look for the actual interaction. There is a lot to be said about the right likes. You can tell fast which small accounts don’t work — because they tell you. With bigger accounts, it’s getting harder to see the difference. The funny thing is: A lot…

Hey Reader, You’ve probably heard this before.The endless debate of Quality vs. Quantity.It’s all over the internet. The debate is that you have to choose between either or — like they are on the same coin, and you can only pick one side.This is an issue I’ve had for years. The general advice is to focus on Quality over Quantity, like Quality is more important.Yet the reality is: You can only get Quality through repetition. Repetition means Quantity.Meaning: you need to do Quantity before you…

Hey Reader, It feels like there is a threat in the air. Now that ChatGPT is out for a few years already—and it’s constantly improving—it feels like we are in a competition we can’t win. I’ve been doing content marketing for almost 5 years.It definitely changed over the last year. There is a flood of content out there that is just generated by AI.It is getting easier to stay consistent. There is also a pattern I observe: I’m not trying to compete with AI.Since it’s a tool, I can use it well or…

Done beats Perfect How often have you waited before publishing something? Maybe you have never published anything yet because you thought it’s not good enough. It’s not perfect. I have seen so many people get stuck on the path to building their business. They all get stuck in the Perfection Trap. They think it has to be a masterpiece before anybody else can see it. When in the beginning nobody will see it anyway. Not many people will ever see anything you publish. The few that do – will not…

How often do you hear:“I don’t know what to write about.”“I don’t know what to film.”“I don’t know what to paint.” How often have you used those excuses yourself when you came up to the creative task? In the beginning, I was also stressing out about not feeling creative. There are big gaps in my YouTube career. Those were times when I felt like I didn’t have any creative ideas. It all felt overwhelming. Other times, I felt the muse strike — and I had way too many ideas. Now I know: Creativity…

When I started to get into the whole business universe, it was all about what I wanted.I was going to build a business to make enough to live a life in freedom and provide for my family. This is what I was told that I want.That’s what people were talking about on YouTube.All those fun benefits from running my business. I really wanted those things: Working 4 hours per week. Having the perks of passive income. Travelling the world. Yet, none of it happened. I was working hard on what should be…